1. Supervise, mentor, and guide a team of copywriters, ensuring high-quality content delivery
2. Provide constructive feedback and foster an environment of continuous improvement
3. Manage workload and assign projects to team members based on skillset and project requirements
4. Write and oversee the creation of clear, compelling, and engaging copy for various platforms, including web, print, email, social media, and advertising
5. Collaborate with creative, marketing, and product teams to develop content strategies that align with business goals and brand voice
6. Ensure that all copy is accurate, on-brand, and adheres to automotive industry standards and regulations
7. Manage multiple projects simultaneously, ensuring timely delivery of high-quality content
8. Collaborate with cross-functional teams (marketing, design, product) to ensure cohesive messaging and brand consistency
9. Maintain editorial calendars and ensure all deadlines are met
10. Develop specialized copy that resonates with automotive audiences, focusing on product features, technical specifications, and customer pain points
11. Stay up-to-date with the latest trends in the automotive industry to ensure that all copy is relevant and innovative
12. Review and edit copy for accuracy, grammar, tone, and adherence to brand guidelines
13. Ensure all content complies with legal and regulatory requirements specific to the automotive industry
14. Act as the primary point of contact for copy-related questions or concerns
15. Present and defend creative ideas and concepts to clients or internal stakeholders
Preferred Qualifications:
1. In-depth knowledge of automotive products, trends, and consumer behavior
2. Ability to create technical and persuasive content that speaks to both B2B and B2C audiences
3. Passion for cars, technology, and the automotive industry is a plus
We are the first company in India to specialize in advertising placements for over 30 years, and we also cater to PR, media, digital, and Marcom professionals. Our services extend to India, the Middle East, Far East Asia, and African countries. Our successful placements include over 150 professionals overseas in roles such as CSD, AVP, MD, Director, VP Strategy, Media Director, VP Media, ACD-Art & Copy, CD, ECD, NCD, Finance Director, CFO, and Digital Heads, as well as many more in India. Vijay Uchil, THE JOB SHOP, Mumbai, India, vijayuchil@hotmail.com, Website: [jobshopindia.com](http://jobshopindia.com). Industry: Advertising Services. Company size: 11-50 employees. Headquarters: Mumbai, Maharashtra. Founded: 1985. Specialties: First in India specializing in advertising placements, established in 1985, one of its kind in recruitment, placed over 150 professionals abroad, and THE JOB SHOP is an icon in Indian advertising.