1. Content creation: Produce high-quality, engaging, and persuasive copy for various marketing materials, including websites, social media, email campaigns, product descriptions, and promotional materials
2. Brand voice and consistency: Maintain and adhere to the brand's voice and style guidelines, ensuring all written content aligns with the brand's identity and messaging
3. Content planning: Collaborate with the marketing team to plan and schedule content releases, considering seasonal trends, product launches, and marketing campaigns
4. Creative input: Provide creative input and ideas for campaigns, helping to brainstorm and shape the messaging for marketing initiatives
5. SEO optimization: Optimize website content for SEO by incorporating relevant keywords and ensuring content is search engine-friendly
6. Content editing and review: Review and edit copy to ensure it meets quality standards, is error-free, and aligns with the brand's messaging and style
7. Content strategy: Assist in the development and execution of content strategies that align with the brand's goals and marketing objectives
8. Cross-functional collaboration: Collaborate closely with designers, video editors, and other teams to align messaging and create cohesive marketing campaigns
9. Research: Conduct research to understand the target audience, market trends, and competitors, and incorporate findings into copywriting
10. Quality assurance: Ensure that all written content meets high standards of grammar, style, and accuracy
11. Continual improvement: Stay updated with industry trends, emerging best practices, and new technologies, and apply this knowledge to improve the brand's marketing efforts
12. Content optimization: Collaborate with SEO specialists to optimize content for search engines, improving organic search rankings and visibility
13. Content presentation: Work closely with designers to ensure that written content is presented effectively within marketing materials, including websites and advertisements
2. Candidate must be available to work from 10:30 am - 7:30 pm Indian Standard Time (as the company is based outside of India & their local work timings are 9:00 am - 6:00 pm Gulf Standard Time)
Other requirements
1. At least 2 years’ experience as a creative/copywriter in an advertising agency or start-up
2. Smart, bold, creative thinking and a culture-nerd mentality
3. A flawless command of spelling, punctuation, and grammar
4. Appreciate a borderless and diverse collaboration across the globe
5. Deep knowledge and interest in digital media, social media and content
6. Proficiency in Google Slides and Microsoft Presentation
7. Web3/ NFT interest a plus
Salary
Duration:
Salary during probation:
After probation:
Annual CTC: ₹ 3,00,000 - 3,60,000 /year
Number of openings
1
About Balance 1 Studio (Dubai, United Arab Emirates)
Balance 1 Studio is an ISO-certified global wellness company founded by Dr. Pujah Subhash Srivastav who is the UAE's first certified Building Biologist. The company over 15 years has scientifically developed methods to decode the old traditions of Vedas and Ayurveda to heal human suffering both at the physical and emotional levels. We have designed the concept to heal both your inner self and the space where you dwell. The techniques of Balance 1 Wellness & Geo 1 Space methodology is not just helping boost health, but also invite wealth, prosperity, and overall well-being.
