Junior Search Engine Optimization (SEO) Associate Job (Remote)

Responsibilities
- Plan, optimize, and implement paid search campaigns
- Understand bidding strategies for various campaigns and ad platforms
- Optimize copy and landing pages for SEM/SEO campaigns
- Perform extensive keyword research
- Research and implement content recommendations for organic SEO success
- Conduct market research, trend and competitive analysis
- Analyze data using statistical techniques to determine actionable insights
- Monitor web analytics dashboards, reports, and key reporting tools

Requirements and skills
- Minimum 6 months of experience managing PPC campaigns across Google and Bing
- Analytical skills with experience in generating SEM/SEO reports
- Working knowledge of SEO practices
- Experience in B2B or lead generation campaigns is a plus
- Familiarity with Analytics/SEO tools like Google Analytics, Tag Manager, Moz, SEMrush
- Knowledge of HTML, CSS, and JavaScript is a plus
- AdWords Certifications is a plus
- BS/MS degree in Marketing or a quantitative field is a plus

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