Performance Marketing Executive Job

Performance Marketing Executive

Mumbai

Start date
Starts Immediately
CTC (ANNUAL)
₹ 5,00,000 ₹ 5,00,000 /year
Experience
1-2 years
1-2 years experience
Apply By
21 Nov' 24
Posted 3 days ago
Job

About the job

Key responsibilities:

1. Assist in the development, execution, and optimization of performance marketing campaigns across multiple platforms (Google ads, Facebook/Instagram ads, etc.).
2. Analyze campaign performance and key metrics (CPC, CTR, CPA, ROAS) to provide actionable insights and improve ROI.
3. Collaborate with the creative team to ensure that ad copy and creative assets are aligned with the overall campaign strategy and brand voice.
4. Assist in managing and optimizing budgets for maximum campaign effectiveness, ensuring efficient allocation of ad spend.
5. Conduct market and competitor research to identify trends, best practices, and opportunities for growth in the fashion and D2C space.
6. Regularly report on the performance of campaigns, using analytics tools such as Google Analytics, to track KPIs and make data-driven decisions.
7. Implement A/B testing strategies for various campaigns to optimize ad performance and ensure better conversion rates.
8. Work closely with cross-functional teams, including creative, SEO, and content teams, to align performance marketing efforts with the overall business strategy.

Skill(s) required

Digital Marketing
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Who can apply

1. Candidates with minimum 1 years of experience.

Other requirements

1. MBA in marketing or a related field (preferred).

2. 6 months to 1 year of experience in performance marketing, with exposure to D2C, fashion brands, and e-commerce.

3. Familiarity with Google ads, Meta ads (Facebook/Instagram), Google Analytics, and other performance marketing tools.

4. Ability to interpret data, identify trends, and provide actionable insights.

5. Experience in working with ad creatives, landing pages, and A/B testing campaigns.

6. Strong written and verbal communication skills.

7. Ability to manage multiple campaigns with a focus on accuracy and optimization.

Salary

Annual CTC: ₹ 5,00,000 /year

Number of openings

5

About True North Marketers

True North Marketers is an ROI-driven e-commerce and performance marketing agency with offices in Dubai, India, and the UK. We specialize in delivering measurable results for our clients by optimizing their digital marketing strategies. Our team is passionate about driving growth and achieving the highest return on investment for our clients.
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