Evoke is seeking a skilled and experienced SEO Specialist to join our dynamic team in Delhi. The ideal candidate will have a minimum of 2 years of experience in SEO with a strong understanding of both on-page and off-page optimization techniques, advanced SEO strategies, and a special focus on local SEO practices.
Key Responsibilities:
1. On-Page SEO:
- Conduct comprehensive keyword research to guide content creation.
- Optimize website content, landing pages, and blog posts.
- Perform ongoing keyword discovery, expansion, and optimization.
- Implement and manage on-page SEO strategies to improve search engine rankings.
- Ensure all on-page elements such as meta tags, headers, images, and URLs are optimized.
- Monitor and analyze website analytics to identify SEO issues and improve site performance.
2. Off-Page SEO:
- Develop and execute effective link-building strategies.
- Manage and execute guest posting campaigns to enhance website authority.
- Engage in social media and online PR efforts to improve off-page SEO.
- Conduct competitive analysis and develop strategies to improve rankings.
- Collaborate with content and marketing teams to drive SEO in content creation.
3. Technical SEO:
- Conduct website audits to identify and rectify technical SEO issues.
- Work with web developers to ensure SEO best practices are properly implemented.
- Improve website architecture, internal linking, and site speed for better SEO performance.
4. Advanced SEO:
- Implement advanced SEO techniques and strategies to maximize organic traffic.
- Utilize structured data and schema markup to enhance search visibility.
- Optimize for voice search and mobile-first indexing.
- Stay up-to-date with the latest SEO trends, search engine updates, and industry news.
5. Local SEO:
- Optimize Google My Business (GMB) profiles for better local search visibility.
- Ensure consistency in NAP (Name, Address, Phone number) across all online directories.
- Implement local keyword strategies to attract local traffic.
- Manage local listings, reviews, and citations to improve local SEO performance.
- Develop and execute geo-targeted content marketing strategies.
- Monitor local search performance and adjust strategies as needed.
1. Candidates with minimum 1 years of experience.
A. Qualifications:
- Minimum of 2 years of proven SEO experience.
- Strong understanding of search engine algorithms and ranking methods.
- Experience with SEO tools (e.g., Google Analytics, Ahrefs, SEMrush, Moz).
- Proficient in MS Office Suite (Excel, Word, PowerPoint).
- Excellent written and verbal communication skills.
- Ability to work independently and manage multiple projects simultaneously.
- Strong analytical and problem-solving skills.
B. Preferred Qualifications:
- Experience with CMS platforms such as WordPress.
- Knowledge of HTML, CSS, and JavaScript.
- Proven experience in implementing local SEO strategies.
- Familiarity with geo-targeted content and local listings management.
Annual CTC: ₹ 3,00,000 - 4,00,000 /year
Evoke Hair Health is a dermatology brand focusing on hair health and restoration through a blend of physical clinic services and products. It aims to fill the gap in the market for a reliable, all-encompassing hair care solution, offering both non-invasive and surgical treatments for various hair concerns.
Evoke Hair Health is a dynamic startup poised to redefine hair health solutions through the innovative use of technology, high-quality products, and tailored care. Our mission is to empower individuals to achieve and maintain optimal hair health.
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