Gigabyte Technology India Private Limited is looking for a passionate and results-driven marketing associate to join our growing team at the Kolkata, Bangalore, and Chennai locations. As a marketing associate, you will support various aspects of the marketing function, including digital marketing, brand building, content creation, and campaign management. You will work closely with cross-functional teams to implement marketing strategies that drive brand awareness, customer engagement, and sales growth for Gigabyte's product portfolio in India.
Key responsibilities:
1. Campaign management:
Assist in the planning, execution, and monitoring of marketing campaigns across digital channels (social media, email marketing, search engine ads, etc.) to drive traffic and conversions for Gigabyte's products.
2. Content creation & marketing:
Develop and curate engaging content for various digital platforms, including social media posts, blogs, newsletters, and product descriptions. Work closely with the creative team to ensure all content aligns with the Gigabyte brand and marketing goals.
3. Brand awareness & promotion:
Support initiatives aimed at increasing Gigabyte's brand visibility in the Indian market. This includes online advertising, influencer collaborations, partnerships with resellers, and participation in relevant tech events or expos
4. Social media management:
Manage and update Gigabyte's social media profiles (LinkedIn, Facebook, Instagram, Twitter, etc.). Engage with the online community, respond to inquiries, and manage customer interactions to build a strong brand presence.
5. Market research:
Conduct market research and competitor analysis to identify trends, consumer preferences, and opportunities for positioning Gigabyte's products effectively in the market.
6. Sales assistance:
Collaborate with the sales team to provide marketing collateral and support to drive sales. This may include creating promotional materials, product brochures, presentations, and other sales support tools.
7. Event & webinar coordination:
Assist in organizing webinars, product launches, and other events (both online and offline) to promote Gigabyte products. Help coordinate logistics, manage invitations, and ensure smooth execution.
8. Data analysis & reporting:
Track the effectiveness of marketing activities using analytics tools. Prepare reports and provide insights to improve future campaigns and marketing strategies.
Skill(s) required
Content MarketingCreative WritingDigital MarketingSearch Engine Optimization (SEO)Social Media Marketing
Gigabyte Technology is a global leader in the design and manufacturing of advanced computing hardware and technology solutions. Founded in 1986 and headquartered in Taipei, Taiwan, the company is renowned for its high-performance components and systems, including motherboards, graphics cards, laptops, desktops, and PC peripherals.
Our key areas of focus are motherboards, graphic cards, laptops & PCs, gaming, and enthusiast products. As per our core values and vision, Gigabyte focuses on innovation, quality, and customer-centric solutions, working to provide advanced technology for a wide range of consumers from enthusiast gamers to business professionals and content creators. Their products are recognized for durability, advanced features, and value for money.
Key brands:
1. AORUS: High-end gaming and enthusiast products (motherboards, laptops, graphics cards, etc.)
2. GIGABYTE: Mainstream consumer products, offering performance at a competitive price point.