Digital Marketing Specialist Job

Key responsibilities:

1. Develop and implement effective digital marketing strategies to drive brand growth and engagement.
2. Manage daily social media activities, ensuring consistent brand messaging and active audience interaction.
3. Create engaging posts and reels for social media to enhance audience engagement and brand visibility.
4. Optimize website content for search engines using SEO tactics to improve visibility and ranking.
5. Manage and optimize Pay-Per-Click (PPC) campaigns to generate leads and increase website traffic.
6. Create and manage ad campaigns on Facebook and Instagram, aiming to meet performance and conversion targets.
7. Analyze marketing performance data, generate reports, and use insights to refine strategies and improve outcomes.

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