Digital Marketing Executive Job

Key responsibilities:

1. Content creation: Assist in creating engaging and relevant content for social media platforms while ensuring that all content aligns with the company's branding and messaging guidelines.
2. Social media management: Schedule and publish social media posts across various platforms, monitor and respond to comments and messages, and track engagement metrics to help refine social media strategy.
3. Analytics and reporting: Monitor and analyze campaign performance using social media analytics. Provide regular reports to the marketing team on key performance indicators (KPIs).
4. Competitor analysis: Conduct regular competitor analysis to identify trends, opportunities, and areas for improvement within the industry.
5. Collaboration: Work closely with other members of the marketing team, as well as cross-functional teams such as sales, product development, and customer support, to ensure the success of digital marketing initiatives.
6. Continuous learning: Stay up-to-date with the latest digital marketing trends, tools, and best practices through online research, attending webinars, and participating in industry events.
7. Miscellaneous tasks: Perform other digital marketing-related tasks as assigned by the marketing manager or team lead.

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