We are seeking a dynamic and results-driven 'Digital Marketing Executive' for our Car Loan team. The ideal candidate will manage and execute marketing campaigns, collaborate with sales and marketing teams, and drive auto loan growth through strategic initiatives.
Key Responsibilities:
1. Campaign management: Oversee end-to-end execution of auto loan marketing campaigns, including planning, implementation, and performance monitoring. Collaboration: Work closely with the in-house marketing and sales teams to ensure seamless execution of campaigns and generate monthly offers with financiers.
2. Social media: Manage and execute social media campaigns for auto loans, driving engagement and business.
3. Market analysis: Track market trends and competition to inform strategies and keep the team updated. Product Monitoring: Analyze product data and contribute to the development of auto loan strategies.
4. Special projects: Launch targeted social media campaigns aimed at open market dealers to boost auto loan business. Work on strategy and execution on a pre-approved base and maintain the push of the monthly scheme and track the outcome. Also, work on pre-owned car shoot planning and execution with the help of the sales team.
Skill(s) required
Digital MarketingEnglish Proficiency (Spoken)English Proficiency (Written)Search Engine Marketing (SEM)Search Engine Optimization (SEO)Social Media Marketing
At ParkPlus, we are building an eco-system for car owners that will be a one-stop solution for all their needs. From parking reservations to challan payments, FASTag recharge to RTO-related information, and real-time fuel price information to the nearest PUC center search, we have a lot to offer. We also offer smart parking automated solutions to corporations, apartments, malls, hospitals, and other commercial establishments. Our app is a life savior for daily commuters as it provides them with a seamless and real-time experience for parking discovery, booking, payment, and tracking.
