As a Digital Marketing Executive - Ads Specialist, you will be responsible for developing and executing comprehensive advertising campaigns across various digital platforms. Your primary focus will be on maximizing ROI through strategic planning, campaign optimization, and performance analysis. You will collaborate closely with the marketing team to align advertising efforts with broader marketing objectives and ensure consistency in messaging and branding.
Key responsibilities:
1. Develop and implement digital advertising strategies to drive brand awareness, generate leads, and increase sales
2. Manage end-to-end execution of advertising campaigns across platforms such as Google Ads, Facebook Ads, LinkedIn Ads, and other relevant channels
3. Conduct keyword research, audience targeting, and ad copy optimization to maximize campaign performance
4. Monitor campaign budgets, bids, and performance metrics to ensure optimal allocation of resources and achievement of KPIs
5. Analyze campaign data and provide actionable insights and recommendations for continuous improvement
6. Stay updated on industry trends, best practices, and platform updates to inform advertising strategies and tactics
7. Collaborate with cross-functional teams, including content creators, designers, and analysts, to ensure seamless integration of advertising efforts with overall marketing initiatives
8. Prepare regular reports and presentations to communicate campaign results, trends, and insights to key stakeholders
Rudralife, established in 2001, is a pioneering organization engaged in promoting and creating awareness amongst the masses. Rudralife is the most talked-about organization in print and electronic media. Apart from being the world's leading organization and an authority on Rudraksha, Rudralife also has four registered trade-marked products to its credit. It provides genuine and high-quality Rudraksha beads which have been tested in and certified by an ISO 9001: 2015 accredited laboratory. It is the only organization that is regularly involved in scientific research on this age-old spiritual healing bead. It adopts an expert strategy of recommending Rudraksha to wear, which has resulted in innumerable testimonials to date. Rudrakshas recommended by Rudralife are being worn by eminent professionals, businessmen, industrialists, sportspersons, actors, politicians, and spiritual personalities with excellent results.
