1. Implementing various elements of a client's content marketing strategy as instructed by project managers
2. Writing new SEO-friendly copy for pages on a client's website
3. Optimizing current copy on a client's website (page titles, meta descriptions, h1s, alts, anchor text, etc.)
4. Working on blog writing and posting
5. Working on press release writing (as well as other forms of PR - media pitches, articles, etc.)
6. Working on infographic creation and promotion
7. Working on social media calendar creation, approvals, and scheduling on social channels
8. Participating in client calls during campaign kick-off and as necessary thereafter
9. Researching trending topics within a variety of industries with a special focus on the education industry
10. Developing content ideas and create content for websites, blogs, and social media
11. Working on other duties as assigned
DGTL360 is a 360-degree digital marketing partner for an ed-tech sector based out of Gurgaon, India. DGTL360 provides end-to-end performance marketing services that help the ed-tech sector create intuitive designs that drive prospects' engagement, build landing pages to drive their enrolment goals, help them with their omnipresent marketing management and eventually provide powerful insights and analytics that eventually generates highly qualified, intent-driven leads for business schools, universities and online ed-tech platforms.
Some of the DGTL360 services include conversion rate optimization, SMO, PPC, SEO, landing page optimization, and application forms to name a few. DGTL360 consists of team members that are highly committed, knowledgeable, and creative thinkers.
