Social Media Strategist Job (Remote)

Key responsibilities:

1. Develop comprehensive social media strategies: Design and implement social media plans aligned with the startup's business goals, audience insights, and industry trends to maximize brand awareness and engagement
2. Create and curate high-quality content: Collaborate with design and content teams to create visually appealing, shareable content (posts, stories, reels, etc.) tailored to the startup's audience and brand voice
3. Manage and monitor social media channels: Oversee daily social media operations across multiple platforms (Instagram, Facebook, LinkedIn, etc.), ensuring consistent brand messaging and engagement with followers
4. Analyze performance metrics: Track and analyze key social media metrics (e.g., engagement rates, reach, follower growth) using tools like Google Analytics or platform insights to assess the success of campaigns and optimize future strategies
5. Stay up-to-date with trends: Continuously research social media trends, platform updates, and competitor strategies to innovate and keep the brand relevant in the rapidly evolving digital landscape
6. Manage budget for paid campaigns: Plan and allocate budgets for paid social media ads (Facebook, Instagram, etc.), track ad performance, and optimize campaigns to drive growth within a startup's financial constraints
7. Monitor brand reputation: Regularly track online conversations about the startup to identify potential brand risks and opportunities, ensuring the brand's online presence is maintained positively
8. Report on campaign success: Provide regular updates and detailed reports on social media growth, engagement, and ROI to key stakeholders, offering insights to adjust strategies based on data-driven results

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