a. Craft and implement a comprehensive social media strategy that aligns with our brand's vision and goals, collaborating closely with the brand, design, and marketing teams.
b. Lead the creation of innovative, social-first campaigns that captivate our audience and reflect our commitment to well-being and creativity.
Stay ahead of social media trends and tools, ensuring that our content remains fresh, engaging, and impactful.
2. Content creation and management:
a. Oversee the creation, curation, and management of content across all social media platforms, including Instagram, Facebook, LinkedIn, and more.
b. Ensure that all content aligns with our brand aesthetics and values, working closely with the design team to maintain a cohesive visual identity.
c. Engage with our community by responding to comments, messages, and interactions promptly and authentically.
3. Analysis and reporting:
a. Analyze the performance of social media campaigns, using data-driven insights to refine strategies and optimize results.
b. Regularly report on social media metrics and KPIs, providing actionable recommendations for continuous improvement.
Ode is a complete women-led branding studio based in Mumbai and Delhi, founded by two friends Aastha and Srishti. We specialize in graphic design services from creating complete brand identities to marketing collaterals for brands. Our aim at Ode is to create powerful, timeless designs that are strategy-infused.
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