Digital Marketing Executive Job (Remote)

Digital Marketing Executive

Work from home

Start date
Starts Immediately
CTC (ANNUAL)
₹ 2,00,000 - 2,40,000 ₹ 2,00,000 - 2,40,000 /year
Experience
1-2 years
1-2 years experience
Apply By
18 Oct' 24
Posted 3 weeks ago
Job

About the job

Key responsibilities:

A. Search engine optimization (SEO):
1. Conducting keyword research and analysis to identify high-value search terms with SEO.
2. Optimizing on-page elements (meta tags, headings, content, internal links).
3. Performing regular technical SEO audits and recommending improvements.
4. Tracking and reporting on website performances and rankings using tools like Google Analytics, Google Search Console, and other SEO tools.

B. Google Ads (PPC):
1. Planning, creating, and managing PPC campaigns across Google Ads (search, display, shopping).
2. Optimizing campaign performance, including A/B testing, bid management, and ad copy optimization.
3. Analyzing campaign data and making recommendations for improvements.
4. Monitoring and reporting on conversion tracking and ROI.

C. Social media marketing (SMM):
1. Developing, implementing, and managing social media strategies across platforms (Facebook, Instagram, LinkedIn, Twitter, etc.).
2. Creating engaging and compelling content tailored for each platform.
3. Running paid advertising campaigns on social media platforms to boost brand visibility and conversions.
4. Tracking, analyzing, and reporting on social media performance metrics.

D. Content Marketing:
1. Collaborating with content writers and designers to create high-quality content (blogs, infographics, videos) that align with marketing objectives.
2. Ensuring that the content is optimized for SEO and shared across relevant platforms.
3. Developing and executing content distribution strategies for organic and paid promotion.

E. Email Marketing:
1. Planning and executing email marketing campaigns, including segmentation, personalization, and A/B testing.
2. Monitoring email performance and optimizing for open rates, click-through rates, and conversions.

Skill(s) required

Digital Marketing Email Marketing Google AdWords Search Engine Optimization (SEO) Social Media Marketing

Who can apply

1. Candidates with minimum 1 years of experience.

Other requirements

1. Proven experience in managing and optimizing Google Ads campaigns.

2. Proficiency in Google Analytics, Google Tag Manager, Google Search Console, and other digital marketing tools.

3. Strong understanding of SEO best practices and ranking factors.

4. Experience with social media platforms and running paid campaigns.

5. Familiarity with email marketing platforms (e.g., MailChimp, HubSpot) and CRM tools.

6. Excellent written and verbal communication skills.

7. Ability to work in a fast-paced environment and manage multiple projects simultaneously.

Preferred Skills:

1. Certifications in Google Ads, Google Analytics, or other relevant digital marketing platforms.

2. Experience with marketing automation tools (e.g., HubSpot, Marketo).

3. Familiarity with e-commerce platforms and strategies.

Salary

Annual CTC: ₹ 2,00,000 - 2,40,000 /year

Perks

5 days a week

Number of openings

1

About BitWeaver Services

At BitWeaver, we are passionate about crafting digital experiences that connect brands with their audiences. Established with a vision to redefine digital interactions, we specialize in creating custom websites that not only showcase our clients' unique capabilities but also drive measurable results.
Activity on Internshala
Hiring since June 2024
3 opportunities posted
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