Key responsibility areas:

1. Planning and developing BTL marketing and promotional activities for new customer acquisition
2. Handling a team of tele-callers & field marketing promoters for lead generation through fieldwork and ensuring their productivity
3. Undertaking promotional activities to get new clients for the resort sales team in major cities of Rajasthan
4. Working on the implementation and evaluation of consumer promotions schemes for effective conversion through the support of the on-site sales team
5. Designing and producing marketing collateral through vendors as per requirement
6. Executing tie-ups, events, and sponsorships with luxury stores and car dealerships for getting inbound leads for the sales team

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