La Muse is a premium home decor brand with a focus on self-expression and inspiration through home decor. With a unique personalized shopping experience and bespoke curation of products, we want to help customers create spaces that represent who they are, what makes them feel alive, and what inspires them.
We launched our brand in 2020 with a digital-first approach through our website. In a short span of time, we have served more than 10,000 customers and created a family of 20,000 Instagram followers at La Muse. We started our 1st Flagship Store in Hyderabad in 2022. We aim to help customers identify the products and style which resonates with their personalities. We want to take our customers on a journey of self-discovery, association, and nostalgia at La Muse.
Activity on Internshala
Hiring since October 2020
47 opportunities posted
9 candidates hired
About the job
Key responsibilities:
1. Work with the founders on multiple aspects of the business & marketing from product launch to customer service
2. Handle end-to-end social media marketing, SEO, email marketing, and influencer marketing
3. Understand the target audience and consumer insights to create digital communication assets
4. Build a creative delivery calendar
5. Write scripts, and create and execute new video content for social media
6. Analyze promotional campaigns and identify potential areas of growth and optimization
7. Work on the growth in traffic, increase in followers and engagement, and growth in conversions & revenues for the D2C channel for a product
8. Work closely with the content writer to develop product narratives & stories that resonate with and inspire La Muse customers.
9. Identify market trends, competitor offerings, and best practices to drive new user acquisition.
10. Coordinate with partner channels for product listings and customer queries
11. Ideate and make digital asset creations like digital banners and digital films for Facebook ads, landing pages, emails, SMS campaigns, etc.
Skill(s) required
Digital MarketingEmail MarketingEnglish Proficiency (Spoken)English Proficiency (Written)Social Media Marketing
