The content writer will play a crucial role in creating high-quality, engaging, and informative content that aligns with our brand voice and goals. This individual will be responsible for producing a variety of content types, including blog posts, articles, social media posts, email newsletters, white papers, and more. The ideal candidate has a strong command of language, excellent research skills, and a passion for writing about personal development, productivity, and peak performance.
Key responsibilities:
1. Write compelling, well-researched, and original content for various platforms (website, blog, social media, email, etc.).
2. Develop content that engages our audience, drives traffic, and supports our marketing objectives.
3. Create clear, concise, and persuasive copy for promotional materials and product descriptions.
4. Conduct thorough research on industry-related topics to ensure accuracy and depth in content.
5. Stay updated with the latest trends in peak performance, personal development, and related fields.
6. Analyze content performance using tools like Google Analytics and adjust strategies to improve engagement and reach.
7. Implement SEO best practices in all written content to enhance visibility and search engine rankings.
8. Conduct keyword research and incorporate relevant keywords naturally into content.
9. Review and edit content for grammatical accuracy, clarity, consistency, and adherence to brand guidelines.
10. Ensure all content is free of errors and meets high-quality standards.
11. Work closely with the marketing, design, and product teams to align content with overall brand strategy and campaigns.
12. Participate in brainstorming sessions to generate innovative content ideas and strategies.
13. Assist in developing and executing a content calendar that aligns with marketing goals and product launches.
14. Identify opportunities to repurpose existing content for different formats and platforms.
Qualifications: Bachelor s/master's degree in English, journalism, communications, marketing, or a related field.
We're a privately held business management consulting firm that serves leading service-oriented businesses through our industry-leading people's expertise to help them realize their most critical business objectives and drive breakthrough business results for them, sustainably.
Peopleist - people specialists; high integrity people performance specialists who are skilled in the science of understanding people and what drives them based on the scientific learnings from neurolinguistic programming (NLP - an approach to psychotherapy, personal development, and communication).
NLP supercharges peoples' performance and effectiveness giving them a definite advantage when dealing with clients and colleagues by healing them influence, sell, negotiate, and persuade better while easily overcoming objections and obstacles and greatly enhancing business performance and business potential.
