Digital Marketing Executive Job

Eligibility:

Education: Bachelor's degree in Marketing, Business, Communications, or related field.
Experience: 2+ years in digital marketing, with hands-on experience in Meta ads, Google ads, SEO, social media management, and email marketing.

Key responsibilities:

Digital Advertising: Develop, launch, and optimize Meta and Google ad campaigns. Monitor ad performance and implement strategies to achieve target KPIs.
Email Campaigns: Design and execute targeted email campaigns, track open rates, CTR, and conversions, and optimize email strategies based on data insights.
Social Media Management: Oversee all social media accounts, manage the content calendar, and stratergies grow engagement through innovative strategies.
SEO & Content Creation: Drive SEO strategies to improve organic search rankings. Create and edit copy for Meta campaigns and social media posts, ensuring alignment with brand voice and goals.
Cross-functional Coordination: Collaborate with the visual content creation team to ensure cohesive, visually appealing campaigns. Communicate effectively across departments for smooth project execution.
Analytics & Reporting: Track and analyze metrics for all digital marketing campaigns and present
insights for continuous improvement.
Market Research: Stay up-to-date with industry trends, competitor activities, and emerging digital marketing tools and strategies.

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