Digital Marketing Executive Job

Key responsibilities:

1. Content development: Create engaging and original content for social media posts to attract and convert potential leads.
2. Trend monitoring: Stay informed about the latest digital marketing trends and best practices, especially in lead generation strategies and social media marketing.
3. Lead generation campaigns: Plan, execute, and manage targeted lead generation campaigns, including Meta (Facebook and Instagram) ads, to drive traffic and conversions.
4. Collaboration with editors: Work closely with video editors to develop concepts and scripts for video content that supports lead generation efforts.
5. Creative brainstorming: Collaborate with the marketing team to generate innovative ideas for campaigns and promotional materials aimed at lead acquisition.
6. Client collaboration: Partner with clients to understand their lead generation goals and tailor marketing strategies to meet their specific needs.
7. Campaign strategy: Assist in developing and executing comprehensive digital marketing strategies focused on attracting and converting leads, including influencer outreach and paid ads.
8. Reporting and analysis: Prepare regular reports on lead generation efforts and provide actionable insights based on data analysis to enhance future strategies.
9. SEO and analytics: Optimize content for search engines to improve visibility and use analytics tools to track campaign performance and lead conversion rates.
10. Community engagement: Build relationships with followers and engage with potential leads through comments and messages to foster interest and brand loyalty.

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