Copywriter Job

Key responsibilities:

1. Write compelling and conversion-focused ad copies for Facebook and Instagram
2. Tailor copy for various ad formats, including carousel ads, story ads, reels, and video ads
3. Ensure all content aligns with Ayurveda House's tone, voice, and messaging
4. Maintain consistency in communication across platforms
5. Stay updated on industry trends, competitor activities, and platform-specific best practices
6. Analyze campaign performance to refine and improve content strategies
7. Work closely with the design and marketing teams to create cohesive campaigns
8. Participate in brainstorming sessions to generate creative ideas

Requirements:

1. Have proven experience as a Meta Ad Copywriter, performance copywriter, or a similar role
2. Possess a strong portfolio showcasing successful ad campaigns on Facebook and Instagram
3. Demonstrate excellent writing and editing skills in English with attention to detail
4. Have basic knowledge of Ayurveda, wellness, or natural health (preferred)
5. Show the ability to research and craft audience-specific messaging

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