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Launched in 2012, Smaaash is one of India's acclaimed gaming and entertainment centers that marries sports, virtual reality, music, and dining into an immersive, evolved, interactive, and innovative social experience for family, friends, and children alike. Smaaash is renowned in the field of sports simulation technology and proprietary gamification technologies such as a unique twilight bowling zone, motor racing, bike racing simulators, and go-karting tracks in 13 centers across India. Being a virtual reality-led entertainment gaming center- vastly credited to its in-house research and production capabilities, head-mounted displays are used to produce games such as walk the plank, finger coaster, cricket 360, etc.
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