Ad Specialist (Google Ads & Meta Ads) Work From Home Internship

Selected intern's day-to-day responsibilities include:

a. Campaign Management:
1. Create, monitor, and manage Google Ads (Search, Display, YouTube) and Meta Ads (Facebook & Instagram) campaigns to ensure optimal performance.
2. Implement bid strategies and optimize ad spend for maximum ROI.

b. Data Analysis:
1. Analyze campaign data using tools like Google Analytics, Google Ads Manager, and Meta Ads Manager.
2. Provide actionable insights and suggestions to improve campaign performance.

c. Ad Copy and Creative Development:
1. Write compelling ad copies and headlines that align with campaign goals.
2. Collaborate with the design team to create engaging visuals for ads.

d. Keyword Research and Audience Targeting:
1. Conduct keyword research and audience segmentation to reach the right target market.
2. Optimize targeting settings to improve campaign relevance and effectiveness.

e. Performance Reporting:
1. Prepare detailed performance reports with key metrics, trends, and actionable insights.
2. Share updates with the team and stakeholders to track progress against goals.

f. Testing and Optimization:
1. Conduct A/B testing for ad creatives, landing pages, and targeting strategies.
2. Continuously optimize campaigns to enhance click-through rates, conversion rates, and overall ROI.

g. Time and Task Management:
1. Effectively manage multiple campaigns simultaneously, ensuring all deadlines are met.
2. Stay organized and prioritize tasks based on campaign goals and deadlines.

h. Learning and Adapting:
1. Stay updated with the latest trends and updates in Google Ads and Meta Ads platforms.
2. Adapt strategies to align with platform changes and new features.

By consistently performing these responsibilities, the intern will play a vital role in achieving campaign success and contributing to the company's marketing objectives.

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