The social media executive is responsible for planning, implementing, and managing social media strategies to enhance brand awareness, engage audiences, and drive business objectives. This role involves creating and curating content, monitoring social media channels, analyzing performance metrics, and staying up-to-date with industry trends to optimize social media presence and maximize impact.
Key responsibilities:
1. Managing social media accounts and ensuring the consistency of all content with the company's messaging and values
2. Repurposing and optimizing content for various platforms
3. Monitoring and analyzing user metrics and engagement
4. Creating engaging content for the target audience
5. Creating social media advertisements
6. Scheduling content release times for engagement
7. Developing and creating social media graphics
8. Developing comprehensive social media strategies aligned with overall marketing and business objectives
9. Identifying target audiences, key messaging, and content themes to guide social media activities
10. Creating original, engaging content for social media platforms, including text posts, images, videos, and interactive content
11. Curating relevant content from third-party sources to supplement brand messaging and provide value to followers
12. Maintaining a secure database of login credentials for all social media accounts
We create the best photos on the internet. We specialize in wedding photography, maternity, newborn, kids & toddler photography, architecture, food, events, corporate, fashion, and portraits.
