As a Google Ads manager at Walnut Publications, you will play a crucial role in driving our online advertising strategy to reach new audiences and drive revenue growth. Your expertise in Google AdWords will be essential in optimizing our ad campaigns and maximizing ROI.
Key responsibilities:
1. Complete responsibility of Google Ads
2. Work on end-to-end campaign management (From forecasting to executing, monitoring, evaluating, and optimizing campaign performance to generate maximum leads)
3. Conduct keyword research and optimize campaigns
4. Research and analyze competitor advertising links and strategize the best plan ahead for the business
5. Optimize the ad copy, and landing pages for the best lead quality
6. Optimize the campaigns regularly to improve performance
7. Identify trends and insights and optimize spend and performance based on the insights
8. Measure and report the performance of all marketing campaigns, and assess against goals
9. Brainstorm new and creative growth strategies
10. Build on an existing level of search engine marketing expertise and develop a reputation for innovation and efficiency
11. Stay up-to-date with industry trends and developments in search engine marketing, digital marketing as well as consumer behavior and recommend improvements
If you are a results-driven individual with a passion for digital marketing and a strong understanding of Google AdWords, we want you to join our team and help us take our online advertising efforts to the next level. Apply now to be part of a dynamic and innovative publishing company!
1. Candidates with minimum 1 years of experience.
1. Should be Google Adwords Certified.
2. Proven 2+ years of SEM experience in managing PPC campaigns across Google, well-versed in performance marketing, conversion, and online customer acquisition.
3. Should have a good understanding of Google Analytics, Google Tag Manager, and remarketing.
Annual CTC: ₹ 2,00,000 - 3,00,000 /year
Walnut Publication is an experienced and well-organized publishing company, proving publishing services to authors across the world. We have published in all genres and languages and have published more than 1400 books since our inception in July 2018. We provide editing, cover designing, distribution, and marketing services to our authors. Our team in India is located in Delhi NCR and Bhubaneswar and we are expanding to other locations.
