Social Media Manager Job

Key responsibilities:

1. Content planning:
i. Develop and implement a content calendar aligned with marketing goals.
ii. Plan campaigns for product launches, promotions, and seasonal events.
2. Content creation and curation:
i. Create engaging and visually appealing posts, stories, and reels across platforms.
ii. Curate user-generated content and collaborate with designers or photographers for high-quality assets.
3. Community management:
i. Respond to comments, messages, and mentions to engage the audience.
ii. Foster a sense of community and address customer inquiries promptly.
4. Performance tracking and analysis:
i. Monitor key performance indicators (KPIs) like reach, engagement, and conversions.
ii. Prepare performance reports and use insights to optimize strategies.
5. Paid advertising campaign management:
i. Plan, execute, and monitor social media ad campaigns.
ii. Optimize campaigns to ensure maximum ROI within budget constraints.
6. Platform management and optimization:
i. Stay updated with platform-specific trends and algorithms.
ii. Adapt strategies to maximize visibility and engagement on each platform.

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