Digital Marketing Specialist Fresher Job

We are preferably looking for passionate, ambitious and long-term career-oriented candidates, who aspire to make a mark in marketing world-class products.

Key responsibilities:

1. Plan and execute all digital marketing, including SEO/SEM, marketing database, email and social media advertising campaigns
2. Design, build and maintain our social media presence
3. Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
4. Identify trends & insights and optimize spend & performance based on the insights
5. Plan, execute & measure experiments and conversion tests
6. Collaborate with internal teams to create/optimize landing pages for a better user experience
7. Evaluate and improve end-to-end customer experience across multiple channels and customer touch points

Requirements:

1. Prior experience in digital marketing
2. Demonstrable experience in leading and managing SEO/SEM, marketing database, email, social media and/or display advertising campaigns
3. A highly creative individual with experience in identifying target audiences and devising digital campaigns that engage, inform and motivate
4. Experience in optimizing landing pages and user funnels
5. Experience in setting up and optimizing Google Adwords campaigns
6. Working knowledge of HTML, CSS and JavaScript development and constraints
7. Strong analytical skills and data-driven thinking

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