Digital Marketing Executive Job

Are you passionate about digital marketing and looking for an exciting opportunity to make a difference in the education sector? Think Big Global is seeking a talented Digital Marketing Executive to join our team and drive our online presence to new heights.

Key Responsibilities:

A. Create Social Media Campaigns:
1. Develop and execute innovative social media campaigns across various platforms to increase brand awareness and engagement.
2. Create compelling content, including posts, videos, and infographics, that resonate with our target audience.
3. Monitor social media channels, respond to comments and messages, and proactively engage with followers.

B. Manage Facebook and Google Ads:
1. Plan, launch, and optimize Facebook and Google Ads campaigns to drive leads and conversions.
2. Conduct keyword research, audience targeting, and A/B testing to maximize ad performance.
3. Monitor ad spend, analyze campaign metrics, and provide regular reports on ROI and performance insights.

C. Create Content for Website:
1. Develop engaging and SEO-friendly content for the Think Big Global website, including blog posts, articles, and landing pages.
2. Collaborate with the content team to ensure consistency in messaging and alignment with marketing objectives.
3. Optimize website content for search engines and user experience to drive organic traffic and conversions.

Requirements:

1. Bachelor's degree in Marketing, Communications, or a related field.
2. Proven experience in digital marketing, preferably in the education or consulting industry.
3. Proficiency in social media platforms (e.g., Facebook, Instagram, LinkedIn), advertising tools (e.g., Facebook Ads Manager, Google Ads), and content management systems.
4. Strong analytical skills and the ability to interpret data to drive informed decision-making.
5. Excellent written and verbal communication skills, with a keen eye for detail and creativity.
6. Ability to work independently, manage multiple projects simultaneously, and meet deadlines in a fast-paced environment.

Benefits:
1. Competitive salary package with performance-based incentives.
2. Opportunities for professional development and career advancement.
3. Collaborative and supportive work environment with a focus on creativity and innovation.

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