About the internship
You will be responsible for driving growth through various digital marketing channels, including Facebook, Amazon, Google Ads, and performance marketing initiatives. You will play a crucial role in expanding our brand presence, optimizing campaigns, and maximizing ROI.
Key Responsibilities:
1. Manage and optimize Facebook advertising campaigns to target relevant audiences, increase engagement, and drive conversions.
2. Oversee Amazon advertising efforts, including sponsored products, sponsored brands, and display ads, to enhance product visibility and sales on the platform.
3. Create and manage Google Ads campaigns across search, display, and shopping networks. Implement performance marketing tactics such as PPC, SEM, and retargeting to reach potential customers at various stages of the purchasing funnel and drive measurable results.
4. Analyze campaign performance metrics, conduct A/B testing, and generate actionable insights to continuously optimize marketing strategies and improve ROI.
5. Collaborate with the creative team to develop compelling ad creatives, landing pages, and promotional materials that resonate with target audiences and drive engagement.
6. Monitor the competitive landscape and market trends to identify opportunities for growth and differentiation in the pet care industry.
Qualifications:
1. Bachelor's degree in Marketing, Business Administration, or a related field.
2. Proven experience in digital marketing, with a focus on e-commerce and performance-driven campaigns.
3. Proficiency in managing Facebook Ads Manager, Amazon Seller Central, Google Ads, and other digital advertising platforms.
4. Strong analytical skills and the ability to interpret data to drive informed marketing decisions.
5. Proficient in MS Excel.
Skill(s) required
Digital Marketing
Facebook Ads
Facebook Marketing
Google AdWords
Google Analytics
Instagram Marketing
Earn certifications in these skills
Who can apply
Only those candidates can apply who:
1. are available for full time (in-office) internship
2. can start the internship between 24th Apr'24 and 29th May'24
3. are available for duration of 6 months
4. have relevant skills and interests
* Women wanting to start/restart their career can also apply.
Other requirements
1. Passion for pets and understanding of the pet care industry is a plus.
Perks
Certificate
Letter of recommendation
Job offer
Number of openings
1
About BearHugs
BearHugs is a property of Samaritan Bear Private Limited, an Indian company registered under the Companies Act, 2013 having its registered office at 2092, F/F, Karol Bagh, New Delhi - 110005. BearHugs is the answer to all your pet needs, the go-to online store for all kinds of pet supplies and services.
Our mission is to make everyone experience the sheer joy of pet-parenting by making it super rewarding, effortless, and wholesome. We aim to be a supportive friend to every pet parent by being an accessible, helpful platform that delivers services and products that are economical, accessible, and designed with a lot of love straight to your doorstep.