Product Marketing - (Content Management) Internship

Selected intern's day-to-day responsibilities include:

1. FRS Content Operations and Engagement: Upload, merge, and optimize content across various CMS platforms including Simplex, S3, and LMS. Execute required activities in Caldon and other FRS systems to maintain content
accuracy and relevance.

2. Content Operations (SkillUp): Assist in the creation of new partner courses and manage the existing course portfolio. Perform cleanup activities to ensure the courses are up-to-date and meet quality standards. Assist in developing content for websites, blogs, social media, and marketing materials. Handle various tasks in LMS for both FRS and SkillUp as and when required.

3. Banner and FRS Optimization and Refreshers: Regularly create and update banners for free and paid courses. Assist in the periodic analysis and optimization of banners and on-page optimization. Support the creation and addition of text CTAs to FRS pages to enhance user engagement and conversion.

4. Customer Reviews & Testimonials: Select, clean up language, and upload reviews to enhance brand credibility and user trust.

Qualifications:

1. Currently enrolled in or a recent graduate of a Bachelors degree in Marketing, Communications, Business Administration, or related field
2. Strong written and verbal communication skills
3. Ability to manage multiple projects simultaneously with meticulous attention to detail
4. Familiarity with content management systems and basic HTML/CSS is preferred
5. Creative and analytical thinker with strong problem-solving skills
6. Ability to write in a variety of styles and formats for multiple audiences

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